From inspiration to creation with the Evenflo Fashion Team

Mar 26, 2012

What inspires you? At Evenflo we are inspired everyday by the families that not only purchase our products, but also our own families. Walking through the Evenflo hallways, you see pictures of our smiling children and tacked up drawings that our little ones made at home and school.  If you squint hard enough, you can even see what some of the drawings are supposed to be!

 

Evenflo’s latest fashion collection – Crayon Scribbles – is inspired by the fun designs young children often make. But how do we get from our kids’ scribbled papers (or walls) to this fashion-forward print you see on our travel system, highchair, playard and shopping cart cover? We asked Evenflo’s Fashion Director, Jodi Cranston, to tell us how she converts everyday inspiration into great Evenflo fashions…

 

Jodi, how did you come up with the fashion for Crayon Scribbles?

My inspiration came from the loops and scribbles often found in a child’s work of art. I love that that there are no boundaries and everything appears simplistic with a touch of whimsy.

 

Crayon Scribbles is meant to exude a fun energy for both mom and baby. I wanted the color palette to look fresh and lively, while remaining true to key color trends. The mood board above shows some of the inspiration for the fabrics that emerged for Crayon Scribbles – kids playing, creating artistic masterpieces and having fun!

Three distinct fabric patterns emerged from this inspiration - Crayon Scribble Dots, Crayon Scribble Stripe and our Modern Kitchen Print. These fashions were then carefully applied across our great new Crayon Scribbles baby collection that includes a high chair, travel system with car seat and stroller, a playard and a shopping cart/highchair cover. I love Crayon Scribbles, and I hope moms, dads and kids will love it too!

Crayon Scribbles is a fun new design to help keep baby looking stylish from home to road. The collection is available exclusively at Wal-Mart.

Download this great Crayon Scribbles coloring sheet for your little Picasso:

 

Find out more about each:

Journey 200 Travel System

Modern 200 High Chair

Portable BabySuite 300

Multi-Use High Chair and Shopping Cart Cover 

 

What do you think about Crayon Scribbles? Do you have questions for our Fashion Director, Jodi Cranston?  Comment below! 

 

How to Deal with the Occasional Lapse in Parental Judgment

Mar 2, 2012

Okay I have a confession to make. I’m not perfect. I wasn’t a perfect kid, I wasn’t a perfect student, I wasn't a perfect single, workingwoman and I am not a perfect parent. Whew, glad I got that off my chest. Of course I knew all of this when I became a parent, but that didn’t stop me from buying into the sterilized view of parenting. You know what I’m talking about. Those warm, glowing, everyone’s happy mothers who never yell at their children or beat themselves up when they do ‘that which makes us human.’ In other words, they never make mistakes.

Well, let’s just say it didn't take but a few months before I blew a crater-sized hole in that way of thinking. I was going out on one of my first outings with my daughter, all by myself. I had everything packed – diapers, pacifiers, diaper pad (for her) breast pads (for me). Yep, I was feeling pretty darn good about my efforts, until she had a, um, what’s the best way to describe this, a blowout. In the car. Then screamed for a mile and a half until I could pull over and see what was going on. In that long list of things in the diaper bag, notice one missing? Wipes! Yes, I had no wipes to help in the er, em, cleanup. So I punted. Once I determined what the problem was (and it wasn’t that difficult), I went to the nearest fast food restaurant, bought a large drink and asked for a ton of napkins. Using the bottle of water in my bag (see, I had nearly everything) I wet the napkins and gingerly patted my princess’ bottom. Was it the perfect situation? Nope, not even close. Did it work, you bet.

From that I learned three crucial things that have stayed with me through the parenting journey.

1. Laughter helps, A LOT: If for nothing else, than it keeps you from wanting to cry! You think I didn't want to do that when the smell overtook my car, or as I was trying to pull the car over safely and get my baby taken care of? Whew. When it was all said and done, the thought of that much, em, stuff, coming out of that beautiful baby’s bum, was pretty funny.


2. Learn from your mistakes: In fact I don’t even like to think of them as mistakes as much as lessons along the path. You can be certain of this; I never forgot wipes again. You know why? Because that experience taught me to keep a checklist, (similar to the one HERE on the Evenflo site) in one of the diaper bag pockets. Yes, I know it seems a bit much, but it kept me from the horror I experienced that afternoon.


3. If they judge, you don’t need them: Motherhood is hard enough without the few who never make mistakes (they’re lying) standing in judgment of those of us who do. If you make a mistake and someone gives you a hard time about it or questions your ability to be a good parent as a result, you really don’t need them in your life.

Now, I have to be clear about one thing; a kid with a poopy diaper in your car is a minor parenting foible. But there are some mistakes, like overlooking the proper installation of a car seat or leaving a baby unattended, can never be allowed to happen.

The thing about motherhood is that sometimes you’ll feel you’re batting a thousand; other times you’ll wonder why you’ve been entrusted to care for something so small and helpless. And sometimes those feelings will come on the same day. Along with the above tips, I would add this, understand you are not the first to make whatever the dreaded mistake is, nor will you be the last. You, and your child, will survive it; heck, kids have been doing it since the beginning of time. Take comfort in that.


Good luck mommy!

-Rene Syler, aka Good Enough Mother